Ms. Hyun-Jeong Ahn is a partner at Shin & Kim. Ms. Ahn’s main areas of practice include antitrust, privacy & data protection, legislative & government affairs, and regulatory innovation in new technologies and new industries.

With respect to the antitrust area, Ms. Ahn has provided counsel on a broad spectrum of regulation issues, including holding company & business group policy, unfair support, unfair trade practices, cartels, merger control, franchise transactions, subcontracts, terms and conditions, labeling and advertisements. Also, Ms. Ahn actively represents clients in fair trade related litigations as well as investigation, deliberation and mediation procedures of the Fair Trade Commission and Korea Fair Trade Mediation Agency.

With respect to the privacy & data protection area, her main works focus on the Personal Information Protection Act, the Act on Information and Communications Network, the Location Data Protection Act, and the Credit Information Act. She provides advice to the relevant institutions, such as the Personal Information Protection Commission, the Korea Communications Commission, and the Korea Internet & Security Agency.

Further, as a member of Shin & Kim’s legislative & government affairs group, she actively engages in legislative advice and government policy proposal, response to National Assembly audits/inspections, and provides advice to the Korean National Assembly on its administration and business.

Ms. Ahn also participates in regulatory innovation for new technologies & industries. She serves as a member of the Mobility Innovation Committee of the Ministry of Land, Infrastructure and Transport, and provides advice on the designation of ICT convergence regulatory sandbox under the Ministry of Science and ICT and the subsequent enactment of applicable legislation.

Antitrust

• Represented and advised clients in multiple domestic collusion cases and international cartel cases
• Represented and advised clients in multiple cases relating to acts of unfair trade/unfair support
• Represented and advised clients in multiple cases involving violations of the Fair Transactions in Subcontracting Act, Fair Transactions in Franchise Business Act, Act on Fair Labeling and Advertising, Act on Door-to-Door Sales, Act on Fair Transactions in Large Retail Business, Fair Agency Transactions Act, Act on the Consumer Protection in Electronic Commerce, etc.
• Advised clients on issues relating to the regulation/governance of the holding company under the Monopoly Regulation and Fair Trade Act and Commercial Act
• Represented a global IT company in a lawsuit relating to an abuse of market dominance
• Advised multiple domestic/foreign companies on the filing of business combination reports

Personal information

• Represented a foreign luxury brand manufacturer in an investigation into the leakage of personal information
• Advised a global mobility company on the processing of personal information/data relating to autonomous vehicles
• Advised a global mobility company on the processing of personal information relating to vehicle operation
• Advised a global entertainment/technology service company on the processing of personal information relating to cloud services
• Advised domestic state-owned companies, public institutions and local municipalities on the processing of personal information

Legislative advice and response to inspection of state administration

• Advised a domestic association on legislative response in connection with the Act on the Promotion of Saving and Recycling of Resources
• Advised a global franchise company in preparing a comprehensive response to the inspection of state administration
• Advised a global sportswear company in preparing a response to the inspection of state administration
• Advised a large construction company in preparing a comprehensive response to the inspection of state administration