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New CI, the image of global law firm embracing both the East and the West

2008.04.01

Shin & Kim has completed the renewal of CI (corporate identity) as part of its efforts to prepare for the Korean legal market opening and establish its image as a global law firm.

In line with the globalization of the legal industry, the renewed CI accentuates the firm’s English name, “SHIN & KIM.” A geometrical icon of Shin & Kim’s name in Chinese character 世宗 [Sejong: firm’s Korean name] symbolizing the history and tradition of the firm is also a new addition to the CI.

We hope this renewal of CI will further promote Shin & Kim’s image as a world class law firm.

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