Ms. Jiwoo Lee is an associate at Shin & Kim, mainly practicing in the areas of intellectual property.

Leveraging her expertise in artificial intelligence (AI) technology and related industries, she advises clients on a wide range of AI-related matters, including patent, copyright, and trade secret protection, as well as AI ethics and regulatory compliance.

Fair Trade

• Handled merger filings, including the merger of two major Korean airlines
• Represented a semiconductor company in a dispute over AI chip related technology
• Represented an IT platform company in a lawsuit regarding corrective orders and penalty imposition under the Electronic Commerce Act
• Represented a securities firm in response to the KFTC’s cartel investigation
• Represented and advised a lodging platform business operator on front-end monitoring and compliance with the Act on Fair Labeling and Advertising
• Reviewed and advised on a franchise agreement under the Franchise Business Promotion Act for a platform business operator
• Conducted a legal review of unfair internal transactions and handled affiliate incorporation filings for a large business group
• Prepared briefs and handled legal proceedings for an automobile company in a damages claim lawsuit